Managing change in orgainsations Essay Example | Topics and Well Written Essays - 4000 words

Managing change in orgainsations - shew ExampleThe common definition of globalisation suggests that globalisation is fuelled by the interrelationship between various aboriginal trigger factors including economic, technological, socio-cultural, political and biological factors, resulting in the interconnectivity of states. In turn, the proliferation of the globalisation phenomenon has offered novel business opportunities regarding expansion in international business strategy.The integration of the globalisation phenomenon into business with the increased movement of capital and commodities has had a satisfying impact on international business strategy (Tomlinson, 1999). Additionally, Held and McGrew argue that globalisation represents the interconnectedness of states, societies and culture, which has thereby propelled global trade, ideas and capital (Held & McGrew, 1999).Furthermore Brah et al, argue that globalisation as a novel cultural paradigm is exemplified by the internet re volution, which has challenged methods of dissemination (Brah et al, 1999 3). Moreover, Tomlinson posits that globalisation has had a concomitant effect on traditional cultural models with the knowledgeability of new cultural models (Tomlinson et al, 1999).The digital era fuelled novel business opportunities and the continuous evolution of online business convey has made multi-channel retailing a reality, with the customer now placed at the forefront of business strategy. In turn this has reshaped business distribution and marketing models in addition to competing in a product grocery store in certain industries the customer is the marketplace. Indeed, the e-commerce business model has challenged traditional adage that location, location, location is critical to commercial-grade success (Chaffey, D. 2006) which has threatened the traditional business model for travel agencies in the tourism industry oblige agencies to formulate novel strategic moves to sustain continued growth (Zhou, Z. 2003).A prime